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YELENA KARANOVICH
phone: 510.864.4245
email: ykdesign@comcast.net


OBJECTIVE
Seeking a continuing career in the field of marketing communications and graphic design.

ONLINE PORTFOLIO
URL: http://portfolio.ykdesignservices.com

SKILLS
• Software: Adobe InDesign, Photoshop, Illustrator, Acrobat, Pagemaker, GoLive, Macromedia
Dreamweaver, Fireworks, Flash, Quark Xpress, Microsoft Word, Excel & PowerPoint.
• Web Graphics. Print Design. Marketing Collateral. Administrative Communication.
• Skilled in both Windows and Macintosh platforms. Fluent in Russian.
• Talented fine artist with a BA in Art from San Francisco State University, CA.

EXPERIENCE
2008- 2010 CEB - Continuing Education of the Bar, California, Oakland, CA
Graphic Designer, Sales and Marketing Coordinator
• In charge of all sales department collateral updates and new collateral designs.
• Designed, produced and maintained marketing and sales collateral materials, emails,
web graphics, trade shows signage and booth decorations.
• Collaborated with sales department to provide excellent support, communications
and materials on demand.
• Managed projects ensuring the efficient, timely, accurate and cost sensitive production
of marketing collateral.
• Produced professional, concise and accurate copy for marketing emails, letters and
promotional materials.
• Utilized extensive business background to make recommendations for cost effective savings.
• Conducted sales analysis research to prove the effectiveness of sales activities.

2001- 2009
Graphic Designer
• Completed over 100 projects for the following customers: JCC East Bay, Sugar Photography,
Optimal Sales Search, El Dorado Art Council, GDPA, Macwireless.com, All Sales Manufacturing,
Nevadagem.com.
• Designed marketing collateral, promotional materials, catalogs and websites.
• Designed and produced promotional materials for the JCC East Bay. Performed maintenance
and updates for the JCC East Bay website.
• Webmaster for www.nevadagem.com facilitating the sales of various turquoise gems online.
• Provided graphic and administrative support for the DJT Consulting Group.
• Created newsletters, brochures, maps and event announcements for the El Dorado Art Council.
• Created annual catalogs for All Sales Manufacturing Inc.
• Designed and facilitated the production of marketing materials for the Gold Discovery Park Association.

1999-2001 Rides for Bay Area Commuters, Inc., Oakland, CA
Production Artist and Designer
• Produced and designed printed materials for all departments.
• Worked on 12 different promotional campaigns producing marketing collateral.
• Maintained and designed graphics for the company's web site.
• Supervised vendors, estimates, budgets, and inventory for printed materials.
• Promoted from production assistant to production artist after 6 months in recognition
of cost cutting and performance.

1998-1999 Antique Journal, Alameda, CA
Production Designer
• Designed and produced over 1,000 commercial advertisements, editorials, brochures
and newsletters.
• Proofread, formatted, updated, and maintained classified sections for three publications.
• Met strict deadlines for the production of monthly and bi-monthly publications.

1995-1997 Youngs Specialty Distributing and Eller Media, Oakland, CA
Collection Specialist
• Collected over $500,000 of past due invoiced goods in less than six months.

1990-1993 Lucasey Manufacturing, Oakland, CA
Accounting Assistant
• Assisted the purchasing agent, accounting manager and other departments to organize the
accounting related to a $5 mln annual manufacturing operation.

1982-1988 Supermaket chain, Kharkov, Ukraine
Advertising Designer
• Initiated and implemented the layout and design of promotional campaigns and advertising materials.
• Produced and designed interior decorations, holiday promotions, fair booths and commercial materials
for 5 supermarket stores.

EDUCATION
2004-2007 San Francisco State University, San Francisco, CA
• Graduated Cum Laude with BA in Art.
2000 Media Alliance, San Francisco, CA
• Completed courses in HTML and Web graphic design.
1995-1998 Laney College, Oakland, CA
• Graduated with honors, completing AA degrees in Fine Arts and Business Administration.
• Completed courses in graphic design concepts and design software.
1981-1983 Art Industrial Institute, Kharkov, Ukraine
• Completed a certificate program in graphic design.

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